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A preview of the new Food Scan solution offered by Snapchat and All Recipes. (Image provided by Snap Inc.)
A preview of the new Food Scan solution offered by Snapchat and All Recipes. (Image provided by Snap Inc.)

This Week in ARExperience

November 18, 2021 by Jon Jaehnig
  • XR expert and promotor Stephen Black is trying to bring Bubiko Foodtour to the Macy’s Thanksgiving Day Parade through augmented reality. Bubiko Foodtour is an AR character used in Black’s educational content often focusing around cultural foods from around the world. You can learn more about Black’s project and support it here.
  • CareAR launched a new platform, CareAR Instruct, as well as drone support this week. The company has also acquired image recognition platform CraftAR. CareAR is a remote instructions and workflow management firm owned by Xerox and these acquisitions, updates, and releases will help the company to expand and enhance their offered services.
A conceptual image of the virtual production studio coming to the Winter Park Florida campus. (Image provided by Full Sail University)
A conceptual image of the virtual production studio coming to the Winter Park Florida campus. (Image provided by Full Sail University)
Promotions for three Dreamscape experiences in anticipation of the opening of their new location in New Jersey. (Image provided by Dreamscape)
Promotions for three Dreamscape experiences in anticipation of the opening of their new location in New Jersey. (Image provided by Dreamscape)
  • Pico Interactive announced in a tweet on Tuesday that the zombie survival game Arizona Sunshine is coming to the Neo 3. Pico has been around in enterprise in the United States for quite a while but has only been gradually expanding into consumer support in the last few months. At this point, any new consumer offering on their app store is kind of a big deal.

From Stephen Black to the Unity sale and from Snapchat’s partnership with Sony to Meta’s hackathon, user-generated content and content creation tools make up a dominant trend this week. 

With Dreamscape’s new location and Arizona Sunshine coming to Pico, it’s also a good week for entertainment and consumer applications at a time when most of the news that we see is still in enterprise.

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