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December 9, 2021 by Jon Jaehnig Nreal Light consumer AR glasses began selling online through Verizon and in select Verizon retail locations throughout the United States last week and subsequently sold out within days. While U.S. consumers cannot currently find Nreal through Verizon, they can still place orders through the Nreal website, linked above. VR development studio Gleechi announced the release of

December 6, 2021 Global Chief Digital Officer Ben Spiegel of Procter & Gamble Beauty talks with CEO Paran Johar of ARExperience about why augmented reality (AR) is the next big thing for marketing. You can hear more from Ben at the ARExperience conference this October 17 in Santa Monica, CA: https://www.arexperience.us

November 24, 2021 by Jon Jaehnig Reality Labs, the XR research branch within Welcome to Meta | Meta (facebook.com), released a report on some of their research into advanced haptic wearables. Following the report, HaptX founder and CEO Jake Rubin posted an open letter asserting that “the core components of this prototype … appear to be substantively identical to HaptX’s patented technology.”